Real Estate Investment Guide for Second Half of 2025: Complete Strategy with DSR Phase 3
As the second half of 2025 begins, the Korean real estate market is experiencing new changes. With the implementation of Stress DSR Phase 3 starting in July, investors need a more careful approach than ever before.

Market Outlook for Second Half 2025
The real estate market in the second half of this year can be summarized with three key keywords. First is 'selective recovery.' Not all regions and housing types will rise simultaneously, but only properties meeting specific conditions are expected to see price increases.
Second is 'policy adaptation.' With the implementation of DSR Phase 3 reducing loan limits, this could actually be an opportunity for investors with sufficient capital, as competition decreases.
Third is 'widening regional gaps.' The disparity between metropolitan and regional areas, and between new and old cities, is expected to grow further. Particularly, the difference between areas with improved transportation infrastructure and those without will become more pronounced.
Experts predict that nationwide apartment prices will rise 2-3% compared to the previous year in the second half of 2025. However, regional differences could reach up to 10% or more.
Perfect Strategy for DSR Phase 3
The Stress DSR Phase 3, which began full implementation in July, is the biggest variable for real estate investors. Loan limits could effectively decrease from the existing 40% DSR to around 30% level after stress testing.
However, investment strategies that turn this around are also possible. First, increase cash ratios to secure competitiveness. You can purchase properties at relatively low prices that other investors give up due to loan constraints.
Second, focus on income-generating real estate. For commercial properties or officetels with certain rental income, rental revenue is recognized as income in DSR calculations, making it advantageous.
Third, consider joint investments or establishing corporations for indirect investment methods. You can overcome individual DSR limits through corporations.
Regional Investment Analysis
The most notable areas in the second half of 2025 are undoubtedly around GTX lines. With GTX-A line beginning full operation, the investment attractiveness of northwestern areas like Gimpo and Paju has significantly increased.
In southern Gyeonggi, Suwon and Yongin are still evaluated as areas that guarantee stable returns. Particularly, Yongin is expected to see steady population inflow based on infrastructure from large corporations like Everland and Samsung Electronics.
For Busan, there are abundant redevelopment opportunities centered around Haeundae and Centum City. The possibility of hosting the Busan Expo is also acting as a variable, making it attractive for long-term investment perspectives.
Success Cases and Tips
Let us look at specific know-how through actual investment success cases. Mr. Kim purchased an officetel in Songdo, Incheon for 280 million won at the end of 2024. Six months later, he sold it for 320 million won, earning a profit of 40 million won.
The success points were threefold. First, he identified the Incheon Airport Terminal 2 expansion construction opportunity in advance. Second, he secured stable cash flow with a rental yield of 5.2%. Third, he timed the purchase just before DSR strengthening, buying at a relatively low price.
Another success case is Mr. Park regional commercial property investment. He purchased a first-floor commercial space in Dunsan-dong, Daejeon for 150 million won and achieved an annual return of 12% with monthly rent of 1.5 million won. The key was selecting a location with high foot traffic and signing long-term contracts with existing tenants.
Investment Return Comparison
Based on market analysis, here are the expected returns by region and property type:
- Seoul Gangnam Apartments: 3-5% return, Low risk
- Gyeonggi Gimpo Apartments: 8-12% return, Medium risk
- Busan Haeundae Officetels: 6-8% return, Medium risk
- Daejeon Dunsan Commercial: 10-15% return, High risk
Frequently Asked Questions
Q: Is now an appropriate time to invest in real estate?
A: The second half of 2025 is suitable for selective investment. While not all regions are good, properties with proper location and conditions can still be good investment opportunities. However, sufficient capital preparation is necessary due to tighter loan conditions with DSR Phase 3 implementation.
Q: How should I invest when loans become difficult due to DSR Phase 3?
A: First, we recommend increasing cash ratios to lower LTV. Second, focus on income-generating real estate to have rental income recognized as income. Third, consider distributed investment under family names or establishing corporations.
Q: Which is more advantageous between metropolitan and regional investment?
A: Metropolitan areas for stability, regional areas for higher returns. Metropolitan areas offer 3-5% returns with stability, while regional areas can expect 8-15% returns. However, regional areas have liquidity risks, so careful selection is necessary.
Conclusion
Real estate investment in the second half of 2025 requires a different approach than in the past. Rather than an overall bull market, you need to find selective investment opportunities and actively respond to policy changes following DSR Phase 3 implementation.
Most importantly, establish an investment strategy that fits your investment tendencies and financial situation. Rather than blindly following others success stories, establish your own investment principles and consistently execute them.
Original Korean article: https://trendy.storydot.kr/blog/real-estate-investment-guide-2025-second-half
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