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BTS member J-Hope has achieved an unprecedented milestone for Korean solo artists on the prestigious Billboard Hot 100 chart, further cementing K-pop's global influence and reach. The announcement came on June 28th from HYBE Label Big Hit Music, revealing that J-Hope's latest track 'Killin' It Girl' made remarkable progress on Billboard's main song chart in the latest rankings released on June 24th local time. This achievement represents a significant moment in Korean music history. While BTS as a group has consistently dominated Billboard charts over the years, seeing individual members succeed in their solo endeavors demonstrates the sustained and expanding impact of the Korean Wave globally. The success of 'Killin' It Girl' showcases how Korean artists are breaking barriers not just as collective units but as individual creative forces capable of capturing worldwide attention and appreciation. Music industry experts view J-Hope's success as e...

The global girl group KATSEYE, born from the collaboration between HYBE and US label Geffen Records, has achieved remarkable success on the UK Official Chart just six months after debut, demonstrating the potential of K-pop's third generation. According to the latest charts released on the 27th local time, KATSEYE's new song "Gabriela" entered the singles chart for the first time at position 42, while their existing hit "Touch" maintained its 8-week consecutive chart presence at position 74. KATSEYE's success exemplifies how precisely HYBE's global strategy has been designed. HYBE, which has already achieved worldwide success with BTS and NewJeans, has now attempted a new market approach through direct partnership with a major US label. Geffen Records, the iconic American label that produced Nirvana and Guns N' Roses, has enabled KATSEYE to secure a differentiated position in Western markets through this collaboration. "Gabriela's...