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BTS’ ‘Dynamite’ tops 2.1 billion YouTube views, showing how a pandemic-era pop hit became a lasting global staple
BTS’ ‘ARIRANG’ returns to Billboard’s Top 10, showing K-pop’s staying power goes far beyond opening week
TWICE’s ‘Cheer Up’ Hits 600 Million YouTube Views, Underscoring K-pop’s Long Game
Three HYBE girl groups join forces and crack the U.K. chart, signaling K-pop’s next global play
A New K-pop Boy Band Has Debuted Without Human Bodies on Stage. Meet Miiwan Sonyeon, the Virtual Act Betting on Storytelling.
The Grammys Open a New Lane for Asian Pop, Marking a Milestone for K-pop and the Global Music Industry